At Oshima, we do not underestimate the power of marketing through the various social media. But what exactly does that mean? There are probably two main directions we could take in answering that question. One way would be to try to sketch the different strategies that your business can take. The other is to break the issue down into raw figures, which might well say it better than mere words.
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The Evolution of Publishing
Online media, when used correctly, is the best measured marketing tool for all companies, with the web taking up some 30% of people’s media time. With the direct measurability of online media it is easy to see why more corporate companies are shifting their budgets behind it.


